UATV Joined 2018 Global Video Media Forum in China
"It is good that our example has inspired and persuaded other TV channels that there are many interesting things to tell about their countries" - Tatiana Ovdienko
Photo CCTV+ and BRNA
The Ukrainian UATV media outlet delegation participated in the 2018 Global Video Media Forum and the 2nd General Assembly BRNA (Belt and Road News Alliance), which took place in Chongqing city (China). To represent UATV channel at the forum, the editor-in-chief of the channel Tatiana Ovdienko, and the English-language editorial director Olena Khomenko traveled to China.
UATV and BRNA cooperation began in March 2018. Since then, UATV has uploaded 400 video stories about Ukraine to the BRNAlink media platform. According to BRNA data, 2,200 video stories from 72 Alliance member TV companies were uploaded by the end of September in total.
UATV materials appear daily on the front page of the site in the main gallery, as well as in the categories of “Culture” and “Society.” The separate geographical category “Europe” is also filled with materials about Ukraine.
BRNAlink users are interested in UATV stories about festivals, professional and amateur art exhibitions, the developments of Ukrainian inventors, unique interests, unusual collections, Ukrainian cuisine, and the life of Ukrainian diaspora abroad.
Stories related to the Chornobyl power plant accident, its consequences and the restoration of the exclusion zone are extremely popular. A large number of views also views video stories related to events that are significant for Ukraine – for example the military parade dedicated to Ukraine’s Independence Day and the training of Ukrainian athletes before the international Invictus Games competitions.
“It is good that our example has inspired and persuaded other TV channels that there are many interesting things to tell about their countries,” Ovdienko said.
Photo CCTV+ and BRNA
A year ago, UATV became a co-founder of the BRNA Alliance, the international organization whose purpose is video content exchange. Cooperation with the BRNA Alliance makes it possible to spread materials about Ukraine to other countries. Currently, BRNA has 72 media partners from 42 countries.
|categories||TV channel news|